House of Tata Case Study Example | Topics and Well Written Essays - 2000 words

House of Tata - Case Study ExampleThe license raj on with the dominating factor of the red tapes brought into effect significant amount of impact in regards to the irreparable monetary bleeding of the business houses and entities. A lot many barriers also emerged in the business scene because of the fearful opposition from variant political parties. With the opening of the Indian economy, foreign direct investment was eachowed to flow into the country. With the remotion of various government based restrictions, varying amount of investments by the one-on-one and family held organizations was eitherowed in multiple sectors all over the country. It is of high relevance to highlight that the opening up of the economy in regards to foreign and private investments in various sectors promoted a significant amount of business opportunities. It is of high importance to maintain that the respective(a) range of companies that were held together under the highly efficient attractershi p of JRD Tata has always moved forward and operated in a decentralized structure in regards to tackling the daily business operations. Because of the power of decentralization promoted by the induceer JRD Tata himself, the independent set of companies which are centrally owned by the Tatas focused on capitalizing on the various growth opportunities provided by the opening up of the Indian economy. ... A presence of a single tarnish would have helped the Indias most popular corporate house to significantly communicate a unite set of quantify offerings for the company to the markets of India as well as around the world. Talking in regards to the value additions that might have happened in regards to the development of a single corporate disgrace, it needs to be mentioned that because of the self-control of multiple companies, the Tatas needed a strong and single line of communication that lead communicate the brands superiority to the others. While in the past, the presence of JRD Tata helped in communicating the values of the group in a central manner, in the recently changing times, a single corporate brand will solve the purpose. Talking in regards to the positives, associated with the formation of a brand, it needs to be highlighted that the single corporate brand based identity will act as a pillar of strength and communication for all the associated companies of the Tatas. Also, it will help in communicating the brand values of the Tatas in the open markets in simile to other rival brands. Talking in the lines of negativity, it needs to be maintained that the companies will have to fix the code of ethics and values promoted by the entire group. Non failure to address the values promoted will lead to tampering of the entire brand image for the corporate house. 1b. Building of equity interlocks among the Tata companies It is of utmost importance to mention that the Tata group of companies has ownership for multiple companies. Because of the leaders hip style practiced by JRD Tata, who was credited as the major(postnominal) most commander of the group before Ratan